Latest Ad in Berlin - Mercedes-Benz Goes Outside the Box
Published Monday, 12 March, 2012 by Mercedes-Benz of Honolulu. Categories: New Inventory, News.
Picture this: you find yourself in Berlin, Germany, walking into a subway station (Friedrichstrasse, probably the best known underground rail station in Berlin). Aside from your wallet, the other item you always have on you is your keys. Mercedes-Benz has taken this common situation and has created a most extraordinary new ad campaign: "Key to Viano".
This ad campaign isn't the normal one you might see as you are rushing to catch your train…